Faster Emergence			Reduces Fertilizer and Water Use
	Accelerates Plant Development			Reduces Groundwater Pollution
	Increases Root Mass & Volume			Reduces Irrigation Runoff
	Makes Roots More Efficient			Constantly Available Moisture
	Helps Manage Plant Stress			Establishes Instant Soil Fertility
	Improves Yields & Quality			Promotes Healthy Soil
	Increases Resistance to Diseases			Environmentally Friendly

How does MagnaVerno work?
MagnaVerno™ starts its work at planting. If planting into moisture, MagnaVerno will absorb excess water form a gel and begin to start the microbial inoculants growing. If planting into marginal moisture, the gel will remain dry until the first irrigation at which time the corn starch polymer will hydrate. By placing MagnaVerno as close to the seed or transplant as possible, it begins working as soon as there is sufficient moisture to hydrate the jell.

Direct Seeded Crops
The hydrated gel acts as an incubator for the microbial inoculants. At the same time the corn starch polymer is hydrated, yucca powder, which is part of the proprietary nutrient system, will hydrate and become active. Yucca will promote microbial growth in the MagnaVerno jell and surrounding soil, while acting as a surfactant on the seed coat. This softens the seed coat allowing moisture to more easily enter the seed and start the germination process. At this early stage, another proprietary nutrient component, humic acid, will also hydrate and become active. Humic acid promotes the growth of microbial populations while stimulating the seed to germinate. Humic substances provide minor elements and important plant growth factors to the germinating seed powering it to faster germination. Seaweed powder also hydrates immediately and works much like the humic acid, except it also carries plant growth regulators that promote plant development. At this stage, seaweed powder gives root growth an extra kick. Like humic acid and yucca powder, seaweed gives beneficial microbial population growth a big stimulus. Soon after the seed begins to germinate, it cracks the seed coat and begins to extend roots into the soil. As the root begins its growth in the soil, it is immediately colonized by the microbes. This allows the microbes to begin to form a mutually beneficial relationship with the plant. As a root grows, it exudes material from the tip of the root that is designed to lubricate soil particles allowing the root to penetrate and grow. These exudates are a preferred food for microbes. Microbial growth at the root tip helps expand soil particles and build more lubricants to allow for further penetration of the root into the soil. As the root grows, beneficial microbes colonize along its surface, protecting it from harmful soil microbes, nematodes, and mechanical damage. Endomycorrhizal (VAM) fungi spores are activated in the soil by the nutrient package and the chemical signals sent out by the germinating plant. Mycorrhizae are important to almost every plant. According to Dr. Mike Arranthius at Mycorrhizal Applications, Inc. “The word "mycorrhizae" literally means "fungus-roots" and defines the close mutually beneficial relationship between specialized soil fungi (mycorrhizal fungi) and plant roots. About 95% of the world’s land plants form the mycorrhizal relationship in their native habitats. It is estimated that mycorrhizal fungal filaments explore hundreds to thousands more soil volume compared to roots alone”. By adding Endomycorrhizal (VAM) fungi spores as inoculants, MagnaVerno is bringing the benefits of a renewed population of these important beneficial fungi to grower’s crops. It is MagnaVerno’s combination of selected beneficial microbial inoculants plus VAM fungi spores that is part of the reason we can anticipate significant reduction in fertilizer and water application. By enhancing the soil with microbes and MV’s proprietary nutrient system, we can build root volume that is 30 to 50 percent larger than untreated plants. In addition, the VAM fungi increase the effective root area even more by mining and transporting nutrients and water to the plant’s root system. Mycorrhizae have been shown to attack nematodes, helping to reduce their impact on the plant’s root system. All of this activity causes the plant to germinate and grow faster resulting in more uniform emergence and plant development. Faster seedling growth is important as it gives the crop a jump on weeds which can substantially reduce growers weed control costs. Faster seedling growth usually means less seedling disease which leads to more ideal plant populations. Faster germination and seedling growth also allow a shorter crop cycle giving growers a faster time to market.

Direct Seeded Crops and Transplants
Transplants were (usually) at one time seedlings, so the ideal transplant program begins with an application of MagnaVerno in the seed flat. After the seed emerges, MagnaVerno acts the same whether the crop is transplanted or not. From this point on, the methods and results are the same. As the plant continues to grow, the microbes begin to mine the soil for nutrients. Research a few years ago indicated that plants actually exude materials along their root surfaces that feed the microbes in exchange for minerals, enzymes, plant growth factors, and plant growth regulators produced by the microbes. Beneficial microbes protect the plant by attacking pathogenic microbes, shielding the roots from attack by nematodes, and providing carbon structures that can be used by the plant to repair injured tissues. Beneficial bacteria and beneficial fungi play a vital role in plant health. Most commercial agricultural soils have been depleted of beneficial bacteria and beneficial fungi. Over fertilization, soil compaction, intensive cropping without proper crop rotation, and over use of fungicides and pesticides have all contributed to the decline of a healthy microbial balance in the soil. MagnaVerno addresses this problem by including essential beneficial microbes in its system. The better the root system works the better the crop. An efficient root system maximizes input efficiency and reduces costs. Using MagnaVerno requires that the grower give some special attention to his cultural program. Usually, it requires a grower to cut back on fertilizer and reduce irrigation. It is a case where the grower needs to realize he will need to do less to get better results and increased profits. MagnaVerno is supplying specially trained agronomists to help the grower realize the benefits of using the product.

MagnaVerno provides constant moisture in the root zone which conserves water for growers. It is used to prevent plant loss due to water stress, especially in soil where water holding capacity is low or non-existent. It even works in sand! It is able to hydrate and re-hydrate hundreds of times over its useful life, providing on-going benefits to the plants. MagnaVerno reduces irrigation water usage up to 25 percent. In dry-land farming, MagnaVerno can help maintain root zone moisture during dry spells, sometimes making the difference between a good harvest and no harvest at all.

MagnaVerno develops healthy roots. The microbial growth system establishes and maintains larger, healthier roots. Specially selected microbes and enzymes increase the root volume and increase the roots efficiency. MagnaVerno increases root mass by 30 to 50 percent, plant utilization of available nutrients is increased by a similar amount. Because of this increased root uptake efficiency, fertilizer application should be reduced by at least 25% resulting in significant savings.

MagnaVerno establishes healthy plants. As every good farmer knows, healthy roots provide the foundation for healthy and vigorous plants. Healthy and vigorous plants grow faster and larger, produce fruit earlier, produce better quality fruit and are more likely to resist disease and insect infestation. Growers have experienced greater yields, shorter times to market and improved quality of crops using MagnaVerno

MagnaVerno is environmentally friendly. MagnaVerno uses natural ingredients such as cornstarch and natural microbes. It is safe for use on all types of food crops. It is non-toxic. Because of its natural base, MagnaVerno biodegrades over approximately one year.
MagnaVerno is excellent for transplants. MagnaVerno mixed with water is used as a transplant treatment for bare root seedlings. It not only keeps the roots moist during handling and transport, but its microbial inoculants help resist diseases during critical early plant development. Drying out the root system is a leading cause of mortality for bare root transplants. MagnaVerno is used by tree growers, nurseries, foresters, and landscapers to ship, transplant and establish healthy seedlings.

MagnaVerno makes a great seed coating. MagnaVerno seed coating improves germination and early plant development. MagnaVerno seed coating helps germination. The water-holding capacity of the seed coating provides a constant source of moisture to promote early emergence and growth.